👋 Hey there, stalker! 👋

I’m Farah, Executive Creative Director and Head of Creative Excellence at McCann Paris, where I’ve helped make the agency the #2 in France and the best-performing office in the network. Along the way, I’ve won pitches for Biocodex (Saforelle) and MSC Cruises, created the pop culture phenomenon #Optink, and picked up a couple of Cannes Lions Grand Prix. I’ve also contributed to placing France in the Top 5 most creative countries worldwide in 2021, 2023 and 2025. My work has taken me from intimate health campaigns to shoots with talents like Eva Longoria, Cara Delevingne, Heidi Klum, Jannik Sinner, and Carlos Sainz.

Beyond the awards, I launched and continue to mentor the Miami Ad School program at McCann Paris, and I participate in the AACC “IIN” initiative, a platform opening doors for young talent from underrepresented backgrounds.

My international journey took me from Beirut to Tokyo, Berlin, and New York. At Ogilvy Japan, I helped win the Shiseido pitch, and at R/GA New York I co-created Verizon’s #ConnectedByPride. Those experiences shaped my belief that creativity only matters if it’s relevant, fearless, and just disruptive enough to make people stop and care.

And when I’m not doing all that… I’m still losing too many late nights to Civilization. 🎮

ACCOLADES

Cannes Lions

  • 2025: 1x Grand Prix, 1x Gold, 2x Silver, 2x Bronze, 10x Shortlist

  • 2023: 1x Gold, 2x Silver, 2x Bronze

  • 2021: 1x Grand Prix, 3× Gold, 3× Silver, 3× Bronze, 4x Shortlist

D&AD

  • 2026: 2x Yellow Pencil, 2x Graphite Pencil, 1x Wood Pencil, 2x Shortlist

  • 2023: 2x Shortlist

  • 2022: 2× Yellow Pencil, 5× Graphite Pencil, 6× Wood Pencil, 1x Shortlist

  • 2019: New Blood Wood Pencil – BBC

  • 2018: New Blood Wood Pencil – Pearson

The One Show

  • 2026: Best of Discipline - Branded Entertainment, 6x Gold Pencil, 2x Silver Pencil, 3x Merit

  • 2024: 1x Silver Pencil, 1x Merit

  • 2022: Best of Discipline – Social Media, 9× Gold Pencil, 2× Silver Pencil, Bronze Pencil, 3× Merit

Clio Awards

  • 2026: 1x Grand Clio, 4x Gold, 1x Silver, 1x Shortlist

  • 2022: 1x Grand Clio, 3x Gold, 1x Silver

ADC / Art Directors Club

  • 2025: ADC France Grand Prix – Creative Excellence

  • 2024: ADC Germany – 1x Grand Prix, 2× Gold, 3× Bronze

  • 2024: ADC Europe – 2× Bronze

  • 2018: Young Ones ADC - Merit

Gerety Awards

  • 2026: 1x Shortlist

  • 2025: 1x Grand Prix, 1x Silver, 1x Bronze

  • 2023: 1x Gold, 1x Silver

  • 2021: 1x Silver

London International Awards (LIA)

  • 2025: 2x Grand LIA, 8x Gold, 2x Bronze

  • 2023: 1x Bronze, 1x Finalist

  • 2021: 3× Gold, 6× Silver, 2× Bronze

Eurobest

  • 2025: 2x Grand Prix, 1x Gold, 1x Silver, 2x Bronze, 5x Shortlist

  • 2023: 1x Silver, 1x Bronze

  • 2021: 1x Grand Prix, 2x Gold, 1x Silver, 1x Bronze

Epica

  • 2025: 1x Grand Prix, 3x Gold, 2x Silver, 2x Shortlist

  • 2023: Silver, 2x Bronze

  • 2021: 3x Gold, 1x Bronze

Webby Awards

  • 2024: Jury Honoree

  • 2022: Best Cause Related Campaign (Advertising, Media & PR)

  • 2019: Jury Honoree

Other

  • Immortal Awards 2026: 1x Immortal

  • Lürzer’s Archive 2026: 1x Publication

  • New York Festivals 2026: 4x Shortlist

  • Ciclope 2025: 1x Grand Prix, 2x Gold

  • INfluencia 2025: 1x Grand Prix, 2x Gold

  • Effie 2023: 1x Silver

  • New York Festivals 2022: Best of Show, Brand of the Year, 2x Grand Prix, 5x Gold

  • WARC 2022: 1x Grand Prix

  • MENA Effie 2021: 1x Grand Prix, 3x Gold, 1x Bronze

  • Golden Drum 2021: 1x Golden Drum, 1x Grand Prix, 8x Silver, 1x Bronze, 1x Shortlist

  • Stratégies 2021: Grand Prix – Communication d’Engagement, Grand Prix de la Pub, “Coup de Cœur” Jury Prize – Editorial Communication

  • Creativity International Awards 2019: 1x Silver

  • Lürzer’s Archive 2018: 1x Publication, Student Competition Finalist

  • Montreux 2018: 1x Gold

  • Creativity International Awards 2018: 1x Silver, 1x Bronze

  • Summit International Awards 2018: 1x Gold, 1x Silver

  • Dubai Lynx 2014: Silver, 4× Bronze, 3x Shortlist

  • MENA Effies 2012: 1x Gold

Jury & Speaking

  • Cannes Lions 2026: Entertainment Jury; Official Festival Speaker; Omnicom Space and Friday Foundry Speaker

  • D&AD New Blood 2026: Jury

  • Ad Black Sea 2026: Engagement Jury

  • Young Lions France 2026: Jury Consultant, Coach

  • ADC France 2025: Creative Excellence Jury

  • AdForum 2025: Jury

  • LIA 2024: Creative LIAsons Mentee, Silent Jury - Evolution, Gaming and Creative Use of Data

World Creative Rankings / Industry Rankings

  • 2026: The One Show Rankings - #4 Executive Creative Director Worldwide, #2 ECD in Europe

  • 2026: The Drum - #9 Executive Creative Director EMEA, #29 ECD Worldwide

  • 2026: Lürzer’s Archive ACE Report - #76 Top 100 Agencies, #85 Top 100 Campaigns

  • 2025: #2 Agency in France

  • 2024: The Drum - #18 Top 100 Campaigns for Charity

  • 2023: The Drum – #6 Top 100 Campaigns, #13 Copywriter Worldwide

  • 2023: #5 Agency in France

  • 2022: D&AD #3 Copywriter Worldwide

  • 2022: The Drum – #28 Copywriter Worldwide

  • 2022: One Show Rankings – #8 Copywriter Worldwide, #1 in France

  • 2021: Cannes Lions Rankings – #8 Copywriter Worldwide

  • 2021: Adweek - #16 Top 25 Ads of the Year

  • 2021: #2 Agency in France

  • 2021, 2023 & 2025: Contributed to France ranking #4 most creative country worldwide