INTRODUCTION

It starts with a short video, voiced by Lena Headey and introducing our house of gifting.

 
 
 

SOCIAL ADVENT CALENDAR

We created an across-the-grid advent calendar on Instagram with daily surprises from #CasaNespresso.

 
 

RETAIL FILM

The retail film draws a parallel between the customer’s journey in-boutique and a virtual tour of the house.

 

AUGMENTED REALITY

We created AR table settings to inspire consumers when hosting during the festive season. Try it here.

 

KEY VISUALS

 

INTERACTIVE STORIES

The assets we created gave us a pool of content to leverage in daily interactions on social. Below a few examples showcasing the house.

#CasaNespresso - Bedroom 1
#CasaNespresso - Kitchen 1
#CasaNespresso - Library 1
#CasaNespresso - Bedroom 2
#CasaNespresso - Kitchen 2
#CasaNespresso - Library 2
#CasaNespresso - Bedroom 3
#CasaNespresso - Kitchen 3
#CasaNespresso - Library 3
 

THE END

The campaign ended with a festive brand film voiced by Saffron Burrows.

 

Agency: McCann Paris / Client: Nespresso / 3D Studio: Future Deluxe / Production: Hogarth / Original Music: Resonate London / Voice-Over: Lena Headey & Saffron Burrows / ECD: Sebastien Boutebel / Art Directors: Sonia Presne & Flora Sagnes / Copywriter & Digital Lead: Farah El Feghali / Junior Creatives: Swarna Thomas, Sevinj Muradova & Reiner Wortmann