“With 18 chicken per square meter, this is what it looks like to be raised in a Burger King farm.”
“This is the first time this chicken takes some fresh air. It’s unfortunate that it had to wait until it became a burger.”
PRESS RELEASE
“Since Burger King chicken have no personal space, we gave them some here.”
POLITICAL ENDORSEMENT
Politicians Sandrine Rousseau & Manon Aubrey were on the spot in Paris distributing the #TruthBurger.
“This is not a new sauce. These are excrements in which Burger King chicken spend all their lives marinating in. Creamy.”
BTS
Client: L214 / ECD: Cedric Astrella / ACD: Farah El Feghali / Senior Art Directors: Edouard Rech & Hervé Guillot / Copywriter: François Charles.